Re: [HSS] Hudson Super Sixes @ the Petersen

Unknown
Unknown
in Hudson 1916 - 1929







       Hi 
Paul,

                
What kind of deal does Petersen make?  Would they repaint the fenders on my
Sport Phaeton if I let them display it?   There are some chips and
cracking from a very old repaint.  (could be the original paint)? 
Ed

----- Original Message -----



Sent: Sunday, May 09, 2004 7:37 PM

Subject: [HSS] Hudson Super Sixes @ the
Petersen


     After years of neglect, The
Petersen Automotive Museum in Los Angeles will feature a small collection of
Hudsons. As I understand it, the Petersen contacted Bill Albright to see about
a display of '34s for the New Car Showroom recreation on the '20s street on
the main floor. Bill sadly informed them that there were not enough '34s
locally to put together a display and suggested featuring the 1929
models.
     Four cars were selected, Glen Johnson's
tasty two tone red Briggs Roadster, Perry Spring's accurate and gorgeous
Coupe, Val Smith's spectacular cream & blue showboat Coupe and my own
Briggs Town Sedan. These are all showy cars and should represent the Hudson
marque well.
     Hudson featured several themes during
1929, the most consistently used was "64 Improvements" detailing how many
changes there had been over the 1928 models. Another overarching theme was the
"Greater Hudson" in which they tried to separate their image from the six
cylinder models that had made them famous. Eights were the thing in 1929 and
Hudson didn't have one - yet. The 1930 eight turned out to have been a step
backwards, but that is another story.
     The theme
that seems a natch for the Petersen collection is the "More Color at no Extra
Cost" campaign. This was the subject of print ads and trumpeted the wide range
of color choices available on the 1929 models. While most buyers chose schemes
that were no doubt very conservative, some very bright aggressive schemes were
offered as well. Two of the cars in the Petersen display came with light
colored fenders, almost unheard of at the time. Most makers shot or dipped
fenders black no matter what colors the body may have
had.
     We should know by next week which way the
graphic guys went with their display. We will have to shoot a few pics and put
them up on a website in the near future.



Paul O'Neil
SoCal
1926 Hudson
Anderson Coupe
1929 Hudson Town Sedan
1939 Cadillac Coupe (How'd that
get in here?)

www.cichet.us
www.aeromark.net

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